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Get Customers To Take Your Social Media Along

Most businesses struggle with how to translate a customer’s online commitment to a brand into an offline, everyday commitment to your brand. Here are some…

Why Ethical SEO is Important

Search Engines, such as Google, Bing, and Yahoo!, each produce results based on their unique algorithm (or set of parameters) that the search engine generates…

Help Me Choose a Domain Name!

Deciding on a name for your online business can be a challenging creative process in which even trivial points can take on a huge significance.…

SEO, Google+, and Search Plus Your World

Recently Google started using Google+ as an inclusion factor when generating search results and the company is calling the initiative “Search Plus Your World”. How…

What does Google+ mean for SEO?

Recently, Google started using Google+ as a factor when generating search results.  The company is calling their initiative “Search Plus Your World”.  Why does this…

What is SEO? – A Quick Glance

Search engine optimization, otherwise known as SEO, is a popular online marketing tool for businesses. SEO encompasses a wide range tactics businesses use to be…

Infographic – Types of SEOs

This infographic lists the types of SEOs I've seen, and if you lined up all the SEOs in the workforce, what percentage you'd likely find…

The Importance Of A Good Landing Page

Something I didn’t immediately factor in when getting involved in PPC management was that without a good landing page, all your ads are worthless, no…

What to do with Negative Press In Social Media

Even if it is the kind of feedback that you do not want to hear, feedback is still an important part of customer service and…

Get customers to take your social media experience with them offline

Social media marketing is a conversation between your business and your customers.  Traditional marketing has always been a system of pushing content out at an…

What Can TV Shows Teach Us About Social Media?

Recently on we talked about how people are now multi-tasking by using social media and watching TV. But what can TV actually teach us about…

2012 Online Marketing Trends – What it Means for Business

With 2012 now upon us, it’s time to ask what online marketing trends are coming about and how these trends could affect your 2012 online…